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Global Cleaning 2014

Cleaning and sustainability possible – thus ensuring optimum use and protecting investments. Based on the three-pillar concept described above, we could imagine Ecologically sustainable cleaning makes the most sense when the what sustainability measures for the cleaning industry could look surfaces to be cleaned have, at the outset, also been selected to like and which benefits would result: meet the ecological criteria and conditions for cleaning and care. Ecological sustainability: Targeted application of This way, cleaning officers and facility managers can lay the track Environmentally responsible cleaning chemicals (i.e. ensuring for sustainability as early as possible in the planning and maximum biodegradability, avoiding critical ingredients, opti- construction phases of new facility projects. mizing/minimizing consumption), Economic sustainability: Acting sustainably when it comes to Ecology Labels for eco-friendly products, e.g. the Charter for business aspects refers to all the activities of a company with the Sustainable Cleaning incepted by the A.I.S.E., goal of achieving an additional competitive advantage. Environmentally responsible cleaning equipment, machines and Implementing the sustainability measures that the market wants textiles. and is prepared to pay for also works for the cleaning industry, The A.I.S.E. Charter for Sustainable Cleaning4 is a major step in that and it will open new ways to augment revenue and drive costs direction: companies that wish to subscribe to the Charter are down. For instance, by optimizing services, i.e. by delivering those evaluated by an independent body as to whether they adequately services that are really asked for and appreciated, or by instituting apply the principles of sustainability to the development and a health management system within the organization. manufacturing of their products. This involves careful selection Sustainability gains are often a long-term proposition and don’t of the resources in the development and sourcing phases as well become noticeable on a quarter-to-quarter basis. An effective and as their efficient and safe use in the production process. Clear and efficient organization of cleaning activities, combined with forward- easily understandable information on the packaging subsequent- looking measures in the areas of social and ecological sustainability, ly ensures safe and environmentally responsible use of the makes a cleaning company more attractive as a business partner products. The program is an initiative launched by the International to facility owners and operators. The important thing is make sure Association for Soaps, Detergents and Maintenance Products that sustainability is deeply anchored within the organization and (A.I.S.E.). The Charter so far covers the 27 countries of the European owned by key personnel. Sustainability should also be championed, Union as well as Norway, Iceland and Switzerland. Membership is either by a dedicated task force or a member of the leadership open to manufacturers and distributors of washing and cleaning within the organization. detergents. Adapting cleaning methods and intervals for greater Social sustainability: Here, the cleaning industry can make a sustainability also contributes to extending the useful life of the substantial contribution. As a trade whose value chain is primarily surfaces being cleaned and to preserving their value as long as determined and shaped by human labor at the local level, the | IN ADDITION TO THE FRONT COVER 02.111 GLOBAL CLEANING | April 2014   45


Global Cleaning 2014
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